Our story

Infolog was established more than two decades ago at Massey University’s business incubator on its Albany campus in Auckland. Initially, the company developed an innovative solution based on an advertising dataset, specifically tailored to address the requirements of government and corporate clients.

Listening to our clients has always been central to Infolog’s approach. We consistently heard requests for a centralised platform: Simply put, “We wish there was one place to get everything!” This feedback led to the development of the Infolog Information Hub.

Instead of launching the service immediately, we shared the concept with two major government clients and a large insurance company. These organisations were involved throughout an extensive scoping and development period, ensuring that their requirements were integrated from the outset.

This engagement extended across all levels of our partner organisations: frontline information users, team leaders, middle and senior management, help desks, procurement, privacy officers, and audit, risk, and assurance teams.

We also consulted the owners of source datasets, such as the Companies Office, the New Zealand Transport Agency, Land Information New Zealand, credit agencies, and others, whose data would underpin our services.

Together, we aimed to create a robust, purpose-built information system that would meet real-world needs.

We deeply appreciate everyone who contributed their time and expertise throughout this process. Their input was crucial in shaping a solution that is truly “on point,” as reflected in ‘What our clients say about Us’.

At the heart of Infolog during this period were Murray Towers and Rebecca Ewert. Murray’s background as a Police CIB detective brought practical and analytical skills to investigation planning, management, and data interpretation.

Rebecca’s legal experience with the New Zealand Defence Force ensured oversight and contributed strengths in law, management, and systems development, especially for decision-support applications.

Collectively, these elements establish the ‘Infolog Way,’ guided by the following principles:

• Information forms the foundation of decision-making within organisations; however, access remains a privilege rather than an inherent right.
• Increasing legislative and compliance obligations require organisations to manage access, viewing, and retention of information with diligence, as non-compliance is not permissible.
• Clients should have the capability to efficiently manage and visualise multiple sources of information across the organisational structure.
• Information and data are inherently dynamic. The service must continually evolve, expand offerings, and adapt to clients’ changing requirements.
• Comprehensive support is crucial at every level. Short weekly onboarding sessions for new users emphasising system functionality to optimise productivity and user value, complemented by robust online training modules for search services, and tailored role-based team training.

Information management is central to our philosophy, not simply providing information to users. We recognise the importance of giving organisations a unified, digestible view of all information driving their business processes and decisions.

This consolidated view forms the foundation for identifying opportunities for improvement, and potential ‘Business Process Automation.’

Our vision is to minimise risk to all parties while accelerating the speed and value delivered to our customers.